100 Skills of the Successful Sales Professional

Description

How many times has someone said to you—oh you need to read (x) to which you provide a cordial lie of “Thanks, I’ll check it out!”

Now, for every time that’s happened to you, tally on a piece of paper. How many books do you “have to read?” My guess is you said somewhere around 25.

The good thing is this book encapsulates 27 bestselling books on sales and relationship development (many of which are on your “must read” list) and weaves their core messages into my personal viewpoints, anecdotes, and recommendations.

For those who say—that’s OK, I like buying many books; terrific! So do I. But here’s my second question to you: Of those books you’ve bought, how many have you read cover to cover? My guess is it’s less than 70 percent. Why ...