July 2017
Beginner to intermediate
378 pages
10h 26m
English
Content preview from Analytics for the Internet of Things (IoT)
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
Start your free trial
Retail
Analysis problems in retail will focus on location, demographics, and time, among other factors. Exploring data using geography (latitude and longitude of locations) in a software such as Tableau increases the likelihood of finding patterns that can be exploited for business value.
When you can explore by geography, you can also integrate data with economic indicators for the region. Datasets about population in the area can be explored in combination with the IoT data. Date and time values for retail data needs to be especially accurate. Foot traffic during the day can impact sales. The IoT time values need extra analysis to ensure the accuracy.
Knowing the location combined with accurate time values can allow you to calculate the ...