October 2001
Intermediate to advanced
200 pages
4h 7m
English
It takes a lot of courage to show your dreams to someone else. Erma Bombeck
TODAY’S TIP reminds us of the synchronistic principle that marketing is simply building relationships. The most effective way to build stronger relationships with your most perfect customers is to share with them the Strategic Attraction Plans for which they are the inspiration.
When you share your plans with your perfect customers, you are actually offering those customers a unique opportunity to provide their feedback and support. And that in turn engenders their loyalty.
“If you’re serious about fostering loyalty,” says Frederick Reich-held, ...
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