Analyzing Profile and Data

Now that we have all these profiles, what should we do with them? Can users take advantage of profiles or are they only tools for webmasters and marketing professionals? Which tools can be used to mine the profiles?

Commerce Server Analysis Tools

Commerce Server 2002 offers the richest set of profile analytical tools in the Microsoft portal platform, as befits this flagship e-business product. The Commerce Server Business Desk is the user interface framework that supports analysis of profiles and other site data. It is a web interface that is separate from the commerce site and exists for the benefit of the “back office” rather than shoppers. The Business Desk consists largely of Active Server Pages along with shared ...

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