April 2015
Beginner
112 pages
1h 56m
English
Content preview from Business Strategy (The Brian Tracy Success Library)Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
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TWELVE
Adjacency Moves
The best strategy is to focus on what you do well, and to concentrate on just a few core businesses based on core capabilities. To grow your company, you will need to expand beyond the core business. Many companies fall into the trap of expanding into businesses that are too far away from their core activities. They don’t have the experience, the capabilities, or the brand name to succeed.
In Beyond the Core, his follow-up book to Profit from the Core, Chris Zook explains that companies need to grow by moving into adjacency areas—areas that build on the capabilities of the core business.
Three Truths
Walmart opened up the Sam’s Club large-volume discount stores. American Airlines developed the Sabre automated flight reservation ...
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I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.