January 2012
Beginner to intermediate
192 pages
6h 29m
English
Content preview from Case Studies in Business Ethics and Corporate Governance
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Anna Hazare: Indian Arab Spring 11
“Each and every line of our communication material is discussed, because the fi nal material has to
be very sharp”—they had an acute sense for what it takes to persuade and mobilize the public. Social
networking sites were fl ooded with discussions on Anna Hazare’s movement, his latest updates and
his next move. They strategized using toll-free phone lines, online polls and social networking sites to
target educated people.
THE DARK SIDE OF INDIA
It is alarming when we look at the corruption perception index of Transparency International, which
has downgraded India from the 84th position in 2009 to the 87th position in 2010. Corruption today
is prevalent in all sectors of the economy right from power and energy ...
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