34 Case Studies in Business Ethics and Corporate Governance
WIPRO
In the building of a world class institution, fi ve factors are very important. These are vision, values,
innovation, leadership and social commitment.
Azim Premji,
Chairman of Wipro
Azim Premji, chairman of Wipro, is a man of exemplary personal integrity deeply committed to ethi-
cal principles and practice. He says, “To meet the challenges of the future we are prepared to change
everything about ourselves, except our beliefs, as they alone guide, govern and bind us together as
an organization. It is essential that we consciously internalize our beliefs and be fanatical about
consistently practicing them. Our beliefs defi ne our business philosophy of managing business and will