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Cloudonomics: The Business Value of Cloud Computing, + Website
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Cloudonomics: The Business Value of Cloud Computing, + Website

by Joe Weinman
September 2012
Intermediate to advanced
391 pages
12h 39m
English
Wiley
Content preview from Cloudonomics: The Business Value of Cloud Computing, + Website

CHAPTER 5

What Is a Cloud?

We’ve been talking about the cloud without explicitly describing what we mean. Before we try to define it, let’s consider a few examples that illustrate the breadth of the cloud:

  • Texting via your phone
  • Sharing photos and updates via Facebook or Twitter
  • Sending or receiving Microsoft Hotmail, Google Gmail, or Yahoo! Mail on your laptop
  • Using a collaboration service, such as WebEx, NetMeeting, or GoToMeeting
  • Watching a YouTube movie on your TV or smartphone
  • Talking on your fixed-line or mobile phone
  • Talking or video-chatting with someone using Microsoft Skype
  • Sharing files via Dropbox or Box.net
  • Streaming a Netflix movie to your Roku box, Blu-Ray player, smartphone, or tablet
  • Participating in an audio or video conference via a conferencing service that uses multipoint conference bridges located “in the cloud”
  • Using Salesforce.com or Oracle/RightNow Technologies customer relationship management capabilities to manage your accounts
  • Surfing the Web, with some content being delivered by “hosted” or cloud sites and some by content delivery services, such as Akamai
  • Shopping for music, videos, or apps at the iTunes Store or Android market
  • Storing that music in the iCloud
  • Acquiring books for your Kindle or Nook
  • Having someone send a photo to your connected digital photo frame

Some will look at this list and mostly approve but raise an eyebrow over fixed-line phones, assuming that it must be an error, because those are so, well, last millennium. But it is hard ...

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Publisher Resources

ISBN: 9781118282885Purchase book