Chapter 22

Homerun

HOW DO YOU HIT YOUR FIRST HOMERUN AND LEAVE THE START-UP PHASE BEHIND?

Chapter 22 Homerun

‘I knew I could do well with Feeder. There was no plan. It was just serious perseverance. I worked very hard to get my horse in the race.’

Matthew Page said this to me many years after he started to manage Feeder and had 23 top 40 hits with them.

It reflects the critical point of the start-up phase. You have to get a homerun. You have to get in the race. You have to get a score on the board. When Matthew found Feeder and became their manager, this was his critical deal in the music business. The homerun is the first real success of the start-up. It’s ...

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