August 2021
Beginner to intermediate
316 pages
12h 13m
English
1. INTRODUCTION: WHY IS A DATA STRATEGY RELEVANT TODAY?
1.2 Why is gaining agreement to define and execute a data strategy so difficult?
1.3 Data is becoming readily accessible
1.4 How does a data strategy help?
2. POSITIONING THE DATA STRATEGY
2.1 Terminology – so what is a data strategy?
2.2 The relevance of a data strategy
2.3 Alignment within the organisation
2.4 A successful data strategy – making it clear!
2.5 Why is a data strategy important?
3. SETTING THE SCOPE OF THE DATA STRATEGY
3.1 What is your goal in developing a data strategy? The importance of context