March 2014
Beginner
224 pages
9h 21m
English
Content preview from Designing the Editorial Experience
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(F39)_Job:01-40630 Title:RP-Designing the Editional Experience
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104 DESIGNING THE EDITORIAL EXPERIENCE
TEXT
Case Study:
USA TODAY
WEBSITE: USATODAY.COM
FREQUENCY: CONTINUOUSLY WEB,
DAILY PRINT
FORMATS: PRINT, WEB, MOBILE
LOCATION: MCLEAN, VIRGINIA
PUBLISHER: LARRY KRAMER
EDITOR: DAVID CALLAWAY
SENIOR VP, DIGITAL PRODUCTION AND
DEVELOPMENT: MARK KORTEKAAS
BRANDING AGENCY: WOLFF OLINS
DESIGN DIRECTOR: LISA SMITH
INTERACTIVE AGENCY: FANTASY
INTERACTIVE
OWNER: GANNETT CO.
FOUNDED: 1982 PRINT, 1995 WEB
USA TODAY is the third largest
newspaper in the United States (after
The Wall Street Journal and ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.