
(F39)_Job:01-40630 Title:RP-Designing the Editional Experience
#175 Dtp:160 Page:134
001-224_40630.indd 134 1/24/14 7:02 PM
134 DESIGNING THE EDITORIAL EXPERIENCE
TEXT
Case Study:
New York
WEBSITE: NYMAG.COM
FREQUENCY: WEEKLY PRINT,
CONTINUOUSLY WEB
FORMATS: PRINT, WEB, MOBILE
LOCATION: NEW YORK
EDITOR: ADAM MOSS
CREATIVE DIRECTOR: THOMAS ALBERTY
DIRECTOR OF DESIGN AND USER
EXPERIENCE: STEVE MOTZENBECKER
OWNER: NEW YORK MAGAZINE
HOLDINGS, LLC
FOUNDED: 1968
New York magazine began as a Sun-
day supplement to the New York
Herald Tribune. When that news-
paper went under, editor Clay Felker
and art director Milton Glaser bought
it and launched it as a stand-alone ...