POSTLUDE: A BUSINESS IS MORE THAN 24 STEPS

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CONGRATULATIONS ON MAKING IT all the way through this handbook! The 24 Steps gives you a framework to get a rock-solid product–market fit at initial launch. But as your business expands beyond its MVBP, you will also need to learn about many other things including the following:

  • Building a Company Culture
  • Selecting a Founding Team
  • Growing and Building the Team (HR Processes)
  • Developing the Product
  • Selling and Sales Execution
  • Servicing the Customer and Building Customer Service Processes
  • Building Your Financials and Managing Cash Flow
  • Raising Money to Scale the Business
  • Entrepreneurial Leadership and Scaling the Business
  • Building and Utilizing Good Company Governance
  • And much more

But all of that is for another time.

I hope that this book provides you with a framework to get started and to more intelligently and more effectively direct your actions to improve your odds of creating a new venture. But do not move away from a bias toward action, especially reaching out and doing primary market research and continually iterating toward a solution.

Entrepreneurship is not a spectator sport. It is action that gets entrepreneurs going—intelligent and adaptive action. We entrepreneurs want to constantly be moving and making progress, testing our ideas and products on real customers and spiraling toward success.

The solution to any of your business ...

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