Doing Business in China For Dummies®

Chapter 2. Brushing Up on China Business Basics

In This Chapter

Outlining why you want to do business in China Seeing some expert picks for what industries should do well Understanding the business environment Getting a sense of the challenges of doing business in China

Many large multinational companies have been in China for years, but even if you’re part of a small or startup business, you can still find plenty of opportunities. This chapter gives you some food for thought about how to do business in or with China, gives you a big-picture view of the business environment, and outlines some of the challenges you’re likely to face.