August 2023
Intermediate to advanced
126 pages
4h 17m
English
Content preview from Entrepreneurial Finance, Crowdfunding, and Language
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Reflections for future research 109
be leveraged by entrepreneurial ventures to secure funding and legitimacy.
Third, we contribute to the stream of research on the impact of digital finan-
cing tools on entrepreneurial ventures and their communication strategies when
interacting with external audiences (Kaminski & Hopp, 2019; Di Pietro et al.,
2020; Oo et al., 2019). While there has been a flourishing of studies showing the
influence of digitally mediated communication on organisational activities (see
e.g. Kanawattanachai & Yoo, 2007; Gibson & Gibbs, 2006), the present book
expands our knowledge on this topic by examining the influence of language on
entrepreneurial activities occurring through digital platforms.
8.2 Managerial and policy imp ...
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