Entrepreneurial You

CHAPTER 1

The Entrepreneurial Opportunity

I had made it. I was flying back from Asia in a business-class seat, stretched out and sipping a complimentary mimosa. I’d just earned $35,000 for two weeks of teaching at a university overseas. It was intensive—six hours in front of the classroom each day, all while fighting a bad cold. But the amount I earned in those two weeks nearly equaled my entire year’s salary before starting my own business, as a marketing-strategy consultant, in 2006.

In the intervening decade, I’d discovered that entrepreneurship suited me. Within a year of launching my business, I was feeling fulfilled and earning six figures ...