October 2017
Beginner
272 pages
5h 15m
English

In the depths of the Great Recession in 2008, Pat Flynn had just been laid off from his job at an architecture firm. On a whim, he’d started selling an ebook a few months earlier about how to pass the Leadership in Energy and Environmental Design (LEED) exam that certifies knowledge of eco-friendly building practices. The ebook had done surprisingly well. Suddenly out of a job, and with his wedding just months away, he wondered, could I make a living online?
But as he started researching internet marketing, he told me, “I felt kind of disgusted by being on the other end of their emails. I felt like everybody ...
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