Skip to Content
Entrepreneurial You
book

Entrepreneurial You

by Dorie Clark
October 2017
Beginner
272 pages
5h 15m
English
Harvard Business Review Press
Content preview from Entrepreneurial You

images

CHAPTER 11

Leverage Intellectual Property—Affiliate Marketing and Joint Ventures

When you have a big enough or targeted enough following, a new revenue option presents itself. You can begin to make money through affiliate relationships—basically, receiving a share of revenue in exchange for sending paying customers to a vendor.

This option can be lucrative, especially if you don’t yet have a product of your own, but you do have a loyal audience. “You can create a great [web-based] product for less than $10,000,” says Matt McWilliams, a joint venture expert. “But if you really have a small audience and you’re like, ‘I’m going to sell three of ...

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.

Read now

Unlock full access

More than 5,000 organizations count on O’Reilly

AirBnbBlueOriginElectronic ArtsHomeDepotNasdaqRakutenTata Consultancy Services

QuotationMarkO’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.
Julian F.
Head of Cybersecurity
QuotationMarkI wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.
Addison B.
Field Engineer
QuotationMarkI’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.
Amir M.
Data Platform Tech Lead
QuotationMarkI'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Mark W.
Embedded Software Engineer

You might also like

The Economy of You

The Economy of You

Kimberly Palmer
Elevate the Debate

Elevate the Debate

Jonathan A. Schwabish
What's Your Problem?

What's Your Problem?

Thomas Wedell-Wedellsborg

Publisher Resources

ISBN: 9781633692282