Chapter 11
Creating a Winning Contest
IN THIS CHAPTER
Understanding the benefits of contests on Instagram
Learning the rules and regulations for contests
Following the steps to a rewarding contest
Executing a contest successfully
Finalizing the contest
Now that you’re comfortable with using Instagram, it’s time to focus on increasing your audience and creating more results for your business. One of the most effective ways to do this on Instagram is by running contests.
In this chapter, we explain how Instagram contests can be valuable to your business. We also show you the steps to follow to create a successful Instagram contest from start to finish.
Exploring the Benefits of Hosting Instagram Contests
Contests are common on social media, and you’ve likely seen many of them in your own social media feeds. Many businesses use contests because they know how valuable they are.
Instagram has some of the highest levels of engagement of any social media platform. And running contests ...
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