December 2024
Beginner
368 pages
10h 47m
English
Content preview from Instagram For Business For Dummies, 3rd Edition
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Chapter 14
Sharing with Instagram Stories
IN THIS CHAPTER
Learning the basics of creating an Instagram story
Adding a post
Discovering the best content for stories
Advertising your story
Throughout this book, we discuss many features about Instagram’s original newsfeed. But did you know that the Instagram mobile app also has a completely different section called Instagram Stories?
Instagram Stories were introduced in the latter half of 2016 in an attempt to get more users to post content. The lure was that the content disappeared within 24 hours, allowing those who had been meticulously curating their semi-permanent Instagram feed to hang loose a bit. Users now have a place on Instagram where they can be more spontaneous by, say, taking a quick behind-the-scenes photo or shooting a 15-second video explaining something they did that day.
In this chapter, you learn all about Instagram Stories and discover which type of content is best. In the next chapter, you will find out about enhancements you can add to your stories.
Instagram Stories are a great complement to your regular Instagram ...
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