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Leading Apple With Steve Jobs: Management Lessons From a Controversial Genius by Jay Elliot

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An Enthusiastic Leader

Steve Jobs is almost universally thought of as one of the most inspiring and charismatic business figures in history. Every person in a leadership role wants to be charismatic, and the first step in becoming a charismatic leader is to be enthusiastic about what you do. Real—not forced—enthusiasm is tangible and transfers naturally to others, who cannot help but become more enthusiastic themselves. This leads to a more synergistic team.

Steve’s enthusiasm came from his strong entrepreneurial will, combined with risk-taking and the ability to act quickly, with absolute conviction that you are doing the right thing. When you’re able to do this, people will be willing to follow your lead.

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