February 2017
Intermediate to advanced
264 pages
7h 7m
English
Content preview from Neuro Design
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05
Multisensory and emotional design
Figure 5.1 The Japanese have made cuteness into an art form called Kawaii. The images trigger our nurturing responses to babies with the visual cues of large eyes and heads
Louis Cheskin was a man ahead of his time. A Ukrainian-born psychologist, Cheskin worked in market research and made a number of significant contributions. For example, he helped turn margarine into a successful product by recommending its colour be changed from white to yellow. Based on his approach to design, Cheskin also correctly predicted (in contrast to the prevailing expectation of the time) that the Ford Edsel car would fail ...
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I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.