July 2017
Beginner to intermediate
312 pages
7h 27m
English
The data acquired from social media is called social data. Social data exists in many forms.
The types of social media data can be information around the users of social networks, like name, city, interests, and so on. These types of data that are numeric or quantifiable are known as structured data.
However, since social media are platforms for expression, a lot of the data is in the form of texts, images, videos, and such. These sources are rich in information, but not as direct to analyze as structured data described earlier. These types of data are known as unstructured data.
The process of applying rigorous methods to make sense of the social data is called social data analytics. In the book, we will go into ...
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