Real Web Project Management: Case Studies and Best Practices from the Trenches

Case Study: Planning Software Overload

In an attempt to create enterprisewide planning standards, many interactive agencies have adopted unified project, process, and resource management software. These complex software packages offer the combined benefits of managing projects, building and using standard methodologies, and efficiently leveraging resources to help minimize project lifecycles. With the rapid growth of Web consulting agencies in the late 1990s, many small firms rushed to mandate centralized resource planning systems and “graft” them onto their current workflow. Sometimes these ambitious attempts yielded disastrous results for companies whose culture and workflow were a poor fit for monolithic planning systems.

This case study presents ...