May 2022
Intermediate to advanced
688 pages
19h 29m
German
Content preview from Social Media Marketing, 6th Edition
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
KAPITEL 13
Messenger, Chatbots, digitale Sprachassistenten, KI & Co.
In diesem Kapitel:
- Messenger im Social Media Marketing
- Digitale Sprachassistenten
- Pro und kontra Chatbots
- Personalisierte Angebote über Beacons
- Gamification
- Augmented Reality und Virtual Reality
- VR, AR, Messenger und KI im Unternehmensalltag
- AR für das Museum
- Künstliche Intelligenz: Wohin geht die Reise?
- Zusammenfassung
Social Media sind ständig in Bewegung: Netzwerke verlieren an Bedeutung oder verschwinden, und andere entstehen neu. Nachdem die Nutzerzahlen lange ungebremst gewachsen sind, tritt Konsolidierung ein, und einige Communitys verändern sich. Junge Leute verabschieden sich von Facebook, und die Zahl der Silver Surfer steigt im Gegenzug. TikTok und Twitch greifen ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.