August 2015
Beginner
370 pages
7h 11m
English
Content preview from Successful User Experience: Strategies and Roadmaps
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Chapter 13
Getting Buy In
Abstract
This chapter addresses issues that arise during teamwork, and getting buy in from stakeholders. Two case studies illustrate different strategies for getting buy in one from financial services and one from Medicare.gov.
Keywords
Innovation
Iteration
Teamwork
Stakeholders
Brand
The keystone of successful business is cooperation. Friction retards progress.
James Cash Penney
Getting Buy In
Integrating all team members in the UX process has and will continue to be a helpful method to get stakeholders to buy in and understand the value of a good user experience.
The methods for sharing these user experiences with developers and product stakeholders usually included focus groups and customer interviews, with an occasional ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.