August 2024
Intermediate to advanced
545 pages
15h 41m
English
book
The AI Revolution in Customer Service and Support: A Practical Guide to Impactful Deployment of AI to Best Serve Your Customers
by Ross Smith, Emily McKeon, Mayte Cubino Gonzalez
Content preview from The AI Revolution in Customer Service and Support: A Practical Guide to Impactful Deployment of AI to Best Serve Your Customers
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12
Cultural Considerations
A nation’s culture resides in the hearts and in the soul of its people.
—Mahatma Gandhi
In the world of customer service and support, where technology converges with humanity, a quiet revolution is unfolding, and artificial intelligence (AI) is at the center and ready to transform this landscape. This could very well be the synopsis of the latest sci-fi movie captivating audiences worldwide. And maybe, one day, it will be. However, today, it reflects the reality we are living and breathing every day. Companies and customers are standing at the edge of a big shift set to completely redefine how we all think about customer service.
Yet, despite the great potential of AI to enhance efficiency and personalization, a paradox ...
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