Practice Helpful Disclosure
Truth is like the sun. You can shut it out for a time, but it ain’t goin’ away.
—Elvis Presley, singer and actor
TRUST AND REPUTATION
In Chapter 4 we explored how leaders at Airbnb “design trust” through tools such as rich online profiles, reputation management systems, and secure communication channels. In this chapter, we’ll look at how the Airbnb community deploys those tools in ways that foster trust between strangers. In the pages ahead, we will also be highlighting ways you can drive greater trust during your ...
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