May 2015
Intermediate to advanced
280 pages
8h 6m
English
book
The Science of Successful Organizational Change: How Leaders Set Strategy, Change Behavior, and Create an Agile Culture
by Paul Gibbons
Content preview from The Science of Successful Organizational Change: How Leaders Set Strategy, Change Behavior, and Create an Agile Culture
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8. The Science of Changing Hearts and Minds
The Craft of Changing Minds
“Let not princes complain of the faults committed by the people subjected to their authority, for they result entirely from their own negligence or bad example.”
—Machiavelli
Greek rhetoric, Roman oratory, prophets, polemicists, and politicians—human history is the history of leaders changing people’s minds. Business history is likewise the story of triumphal influence such as Bill Gates persuading IBM to use an obscure operating system called DOS, or failed influence such as Alexander Bell failing to persuade Western Union of the value of his little invention, the telephone. “What use could this company make of an electrical toy?”1
1 Attributed to William Orton, President ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.