CHAPTER 2
SEO FOR PORTRAIT AND WEDDING PHOTOGRAPHERS
Search engine optimization (or SEO) should be at the forefront of any business and marketing strategy. SEO refers to how people find you out of millions or billions of people with search engines such as Google. Without SEO, your business is pretty much lost to those searching for your services. Understanding SEO takes a great deal of time and knowledge. The nature of Google and other search engines is to update or change their algorithm to provide better, more relevant results to their users. Furthermore, you really have to understand what keywords are and what searcher intent is.
This chapter is extremely important for the success of your business, so I felt that asking for help from an SEO ...
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