We have created a way for you to assess your own company’s approach to account-based growth, building on the research we have done and the viewpoints and case studies representing best practice included in this book.
We’ve kept this as simple as possible, while still giving you enough breadth and depth to use it as the beginnings of a diagnostic for your company. The assessment starts with your understanding of how the fractal nature of the 80/20 rule applies to your company, and works through the internal alignment foundations and the external engagement pillars of the account-based growth framework, illustrated in figure 11.1.
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month, and much more.
O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.
Julian F.
Head of Cybersecurity
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.
Addison B.
Field Engineer
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.
Amir M.
Data Platform Tech Lead
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Ning Su, Natalia Levina, Jeanne W. Ross, Mary C. Lacity, Leslie P. Willcocks, Jahyun Goo, Rudy Hirschheim, Vijay Gurbaxani, Kunsoo Han, Ilan Oshri, Julia Kotlarsky, Ravi Aron
O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.
