Genres: To Each One's Taste
At the start of your project, you usually decide on the genre to which your game will belong. Unless you come up with something completely new and previously unseen, chances are high that your game idea will fit into one of the broad genres currently popular. Most genres have established game mechanics standards (for example, control schemes, specific goals, and so forth.). Deviating from these standards can make a game a great hit, as gamers always long for something new. It can also be a great risk, though, so consider carefully if your new platformer/first-person shooter/real-time strategy game actually has an audience.
Let's check out some examples for the more popular genres on the Android Market.
Casual Games ...
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