October 2015
Beginner
384 pages
16h 41m
English
Content preview from Business Statistics Made Easy in SAS
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The Core Textbook Case Example for Chapter 13
We continue the core
textbook example from Chapter 1. Remember that the company is interested
in explaining the first-year sales of its services
offerings. You might generally assume that sales
are at least partially dependent on
(explained by) various aspects including:
-
“License” which is a categorical variable measured as “Freeware” or “Premium.”
-
“Size” is an ordinal variable with levels “Small”, “Medium” and “Big.”
-
“Trust” refers to the trust the customer has in your product and company. You originally measured trust through four questions in an online survey that you sent to key account holders at the client (measured on a 0 to 100 Likert scale). As per the discussion in Chapter ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.