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Case Studies on Marketing Management
book

Case Studies on Marketing Management

by Ramendra Singh
June 2012
Beginner to intermediate
136 pages
5h
English
Pearson Education India
Content preview from Case Studies on Marketing Management

9

A Day in the Life of a Salesperson*

Kunal Seal, a 30-year-old married salesperson working for a bank, leads a very hard life. His mornings are wretched, as he has to wake up early every morning. He always sets his alarm clock at 6:00 a.m. so that he wakes up on time for work, but as usual, he wakes up with a phone call from his boss!

MONDAY MORNING, 8:00 A.M.

Santosh (Branch Manager): Kunal, at what time will you be reporting to work?

Kunal (Branch Sales Manager): Yessssssss sir……………..(still sleepy)

Santosh: Kunal, I am asking you something (scolding him).

Kunal: Yes! Yes sir! Good morning, sir!

Santosh: We have an important meeting with one of our HNI (high networth) customer Sanjib Agarwal. Don’t be late to work!

Kunal: Yes sir. I will ...

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Publisher Resources

ISBN: 9789353067069