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Content Strategy for the Web, Second Edition
book

Content Strategy for the Web, Second Edition

by Kristina Halvorson, Melissa Rach
February 2012
Intermediate to advanced
216 pages
4h 14m
English
New Riders
Content preview from Content Strategy for the Web, Second Edition

Reality

Behold, your content. Your business needs it. Your users want it. And yet no one seems quite sure what to do with it. A website redesign? A new CMS? Whatever the case, you’re ready for a change. Let’s put your content to work.

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Publisher Resources

ISBN: 9780132883269Purchase book