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Creating Flash Advertising by Jason Fincanon

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CHAPTER 12

Advertising Examples

In this chapter I’m going to show some examples of actual client work that I have been a part of. These examples are not intended to be case studies, but rather a way to illustrate some of the possibilities that exist when it comes to using Flash for online advertising. I’ve broken this chapter into the following sections:

•  Rich-media Banners

•  A Simply Perfect Microsite

Rich-media Banners

As you may have guessed by the title of this section, the following examples were designed and created to utilize some of the technologies that were covered in Chapter 7 and are made available by rich-media companies.

Simply Perfect Dynamic Debate Ads

Client: Patrón Spirits

Target website: http://www.simplyperfect.com

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