August 2026
Intermediate
304 pages
6h 48m
English
Content preview from Global by Design
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NOTES
Introduction
1. Gillette’s efforts to create razors for India described throughout this book are from an interview the authors did with Eric Liu on October 22, 2014. At the time Liu was vice president of research and development at Procter & Gamble (Gillette’s parent company) and led R&D on the Gillette Guard for India.
2. Mae Anderson, “How India Helped Gillette Rethink the Razor,” Boston Globe, October 4, 2013.
3. We will use term “poor country” only in the narrow sense that the World Bank uses it—to describe a nation with a low GDP per capita. We will use “poor people” in the same way—only in the strictest economic meaning of the word “poor.”
4. World Bank, “India—Structural Adjustment Credit Project (English)—Presidents Report,” ...
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