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John Adair's 100 Greatest Ideas for Smart Decision Making by John Adair

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Eleven Greatest Ideas for Useful Originality

Idea 79: Quantity or quality?

To create is always to do something new.

Martin Luther King, US civil rights activist

New ideas are essential for industry, commerce and the public sector alike. Innovative products and different ways of doing things are the lifeblood of successful enterprise.

We all have new ideas. We vary, however, in terms of the quantity we produce in our lifetime, and still more in the quality of those ideas. People who have many new ideas with a high rate of excellent ones among them are the ones we tend to call creative thinkers.

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Case Study: Dr R. Buckminster Fuller

An example of ...

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