O'Reilly logo

LinkedIn for Business: How Advertisers, Marketers, and Salespeople Get Leads, Sales, and Profits from LinkedIn by Brian Carter

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

Praise for LinkedIn for Business

“It took me years of trial and error to figure out how to truly leverage LinkedIn to drive sales and revenue for my company. If only Brian Carter had written this book in 2007, I could have fast-forwarded to success. Fortunately, you can. Buy it. Learn it. Do it. You’ll be glad you did.”

Jason Falls, CEO, Social Media Explorer, and author, No Bullshit Social Media

“For business-to-business marketers, a million followers isn’t what’s cool in social media. A thousand qualified leads, now that’s what’s cool. Brian Carter explains, convincingly and colorfully, why year-making deals most often trace back to LinkedIn, and he shares what companies need to do to carve off their own chunk of LinkedIn’s revenue opportunity.” ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required