Preface
In writing the second edition of our book, our aim has continued to be to produce a textbook that would provide the practical and conceptual resources needed by students undertaking a research project in business and management. Our experience as tutors and supervisors on undergraduate, master’s, and doctoral programmes had shown us that such a book was needed. Our students struggled to find a single source that could help them to design and carry out research to answer the questions that interested them whilst meeting the standards required of a rigorous academic assessment. What we felt was required was a book that explained the principles underpinning research in business and management and that guided the reader through their application ...
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