November 2020
Intermediate to advanced
522 pages
16h 56m
English
Content preview from Managing Major Sports Events, 2nd Edition
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Abbreviations
2010FS |
2010 Olympic and Paralympic Winter Games Federal Secretariat |
2D |
two dimension |
3D |
three dimension |
3G |
third generation |
4Cs |
consumer/customer value, cost, convenience, communication |
4G |
fourth generation |
4Ps |
product, price, place, promotion |
5Cs |
company, consumers/customers, collaborators, competitors, and climate |
5G |
fifth generation |
AIOWSF |
Association of International Olympic Winter Sport Federations |
AISTS |
Académie Internationale des Sciences et Technologies du Sport |
ANOC |
Association of National Olympic Committees |
AR |
augmented reality |
ASOIF |
Association of Summer Olympic International Federations |
BEGOC |
Baku European Games Organising Committee |
BIRGing |
basking in reflected glory |
BOCOG |
Beijing ... |
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