A Longitudinal Study of Supply Chain Risk Management • 143
is mitigated. Maintaining our production schedules and keeping the lines
running is priority number one and to date we have not impacted the line,
even with the natural disasters in Japan and ailand.
Firms will always contend with risk and are unlikely to be able to eec-
tively and eciently mitigate all risks, which suggests that rms may need
to focus on the highest impact and/ or most likely to occur risks. e survey
data indicated that supplier failure is the most common and highest risk
factor, and this was reected by one analyst: “Day to day the largest failure
is nonconforming product and failure to deliver on- time or the required
amount.” A statistically signicant increase ...