THE CAMPAIGN‐DRIVEN ENTERPRISE TEAM
Business is complex and it's impossible to do everything on your own. Succeeding beyond the 2020s requires you to be part of a dynamic and aligned team. In order to become oversubscribed, you'll need to assemble this core group of people to take on the challenge of making your business oversubscribed. This will require a campaign‐driven enterprise team of at least four people taking on key roles:
- Key person of influence – This is someone who is known, liked and trusted in the industry. The person has a powerful network, can make a deal come to fruition, has genuine insights and is commercially successful. The person sets the tone of the culture, defines the vision and embodies the values of the team.
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