Headed corporate communications at Merck, then the world’s largest and most admired health care company.
Built and taught the world’s first undergraduate course in reputation management, at Rutgers University in 2003.
Built and taught the world’s first graduate course in reputation management, at New York University in 2007.
Copyrighted with the Library of Congress the “Comprehensive Reputation Management” process in 2003.
Wrote with Fraser Seitel Rethinking Reputation, named (by ragan.com) the best public relations book of 2016.
Coauthored the first book on reputation management, with Helio Fred Garcia ...
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