July 2020
Beginner
472 pages
16h 39m
English
Content preview from Reputation Management, 4th Edition
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Preface
Character is like a tree and reputation like a shadow.The shadow is what we think of it;The tree is the real thing.
—Abraham Lincoln
“Good Book, Dumb Title”
We heard that more than a few times when the first edition of Reputation Management was published in 2006. This despite the fact that the text was peer-reviewed and published by one of the world’s leading academic publishers.
On the surface, the logic of the detractors was irrefutable: reputation is an intangible asset, therefore, it cannot be managed. That logic, more pervasive than not at the time, presupposed that intangible things, say, interpersonal relationships, cannot be managed. We would argue that if intangible things are not managed their value will go south, just as ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.