May 2022
Intermediate to advanced
288 pages
7h 6m
English
In Chapter 2, I emphasized the importance of reward in carrying messages. That is, reward has a strong symbolic effect. The question that is frequently asked is, does money motivate? In terms of reward this really means incentives, bonuses and performance-related pay.
The most common reference made when the role of reward as a motivator is raised is that Hertzberg said money is a hygiene factor (see Appendix). That is something that can cause damage if removed, but does not act as a motivator like achievement and recognition. But even with Hertzberg it is not quite that simple. Because Hertzberg also said, ‘money thus earned as a direct reward for outstanding individual performance is a reinforcement ...
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