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Six Sigma Pricing: Improving Pricing Operations to Increase Profits
book

Six Sigma Pricing: Improving Pricing Operations to Increase Profits

by ManMohan S. Sodhi, Navdeep S. Sodhi
September 2007
Intermediate to advanced
288 pages
5h 59m
English
Pearson
Content preview from Six Sigma Pricing: Improving Pricing Operations to Increase Profits

2Profit Leaks from Inefficient Pricing Operations

For the skeptic there remains only one consolation: If there should be such a thing as superhuman law, it is administered with subhuman inefficiency.Eric Ambler

2.1 Introduction

One thing the stereotypical Economics 101 or even the typical marketing or pricing course does not describe is the inefficiency related to pricing processes. This inefficiency results in loss of profits.

In Economics 101, price is a variable that a company can vary continuously and see a related increase or decrease in unit sales along a nice clean line that reflects the price-quantity relation. This is conceptually elegant but does not represent the reality of a company engaging in hundreds of business-to-business ...

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Publisher Resources

ISBN: 9780132288521Purchase book