O'Reilly logo

The Art of War for Small Business by Becky Sheetz-Runkle

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

9

FOCUS

Those of us who’ve worked for and in small businesses know it all too well. Very often a less structured and even sporadic culture can lead to lack of focus and poor organizational discipline. Its genesis is understandable, entrenched in the breakneck pace and constant change that’s required to keep up and to lead the pack. But as we all also know, this situation brings with it some unwelcome by-products that hinder small businesses and force us to play catch-up, duplicate efforts, and otherwise waste time. Sun Tzu called for single-purpose focus for his armies to be successful. Small businesses need this focus, too, if they are going to be market dominators. If that’s your goal, you’ll do well to implement some of Sun Tzu’s instruction ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required