March 2012
Beginner
713 pages
24h 48m
English
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Chapter 1. Search: Reflecting Consciousness and Connecting Commerce
Search has become integrated into the fabric of our society. With more than 158 billion searches performed worldwide each month as of August 2011 (according to comScore, http://www.comscore.com), approximately 5.2 billion web searches are performed every day. This means that on average about 61,000 searches are performed every single second of every day. In addition, users have grown to expect that the responses to their search queries will be returned in less than one second.
Search is a global phenomenon. As of March 2011, the worldwide population of Internet users numbered over 2 billion (http://www.internetworldstats.com/stats.htm), and the penetration rate was still only 23.8% in Asia and 11.4% in Africa.
The high demand for search exists, and is growing, because people can now obtain in mere seconds information that 20 years ago would have required a trip to the library, the use of a card catalog and the Dewey Decimal System, and a foot search through halls of printed volumes—a process that could easily have consumed two hours or more. Through the new channel of search, people can also conduct many of their shopping, banking, and social transactions online—something that has changed the way our global population lives and interacts.
This dramatic shift in behavior represents what investors like to label a disruptive event—an event that has changed something in a fundamental way. Search engines are at the center ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.