February 2024
Intermediate to advanced
666 pages
17h 40m
English
Martina Huemann
The project-oriented organization is a contemporary organization form with increasing importance. In addition to traditional industries such as construction and engineering, which traditionally perform large contracting projects, internal projects such as strategic planning, marketing, personnel development, and organizational development are increasingly performed in organizations. Projectification of organizations (Midler, 1995) can be considered as an answer to the demand for managing uncertainty, agility, and flexibility has been spreading into all kinds of industries including service industries and the public sector. In the public ...
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